The Marketing Department at Rutgers University-Camden, located in Camden, NJ, is a key part of the AACSB-accredited Rutgers School of Business–Camden. It provides a comprehensive and dynamic marketing education designed to prepare students for success in the constantly evolving global marketplace. The curriculum blends foundational marketing principles with the latest industry trends and technologies, emphasizing theoretical knowledge and practical application. Students gain a deep understanding of consumer behavior, market dynamics, and strategic marketing approaches. The department is committed to developing graduates who are ethical, inclusive, and innovative thinkers, well-equipped to become transformative business leaders and contribute meaningfully to the business community.
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Rutgers University-Camden is one of three regional campuses of Rutgers University, a public land-grant research university consisting of four campuses in New Jersey. It is located in Camden, New Jersey. Founded in 1929 as the South Jersey Law School, Rutgers-Camden began as an amalgam of the South Jersey Law School and the College of South Jersey. It is the southernmost of the three regional campuses of Rutgers—the others being located in New Brunswick and Newark. It is classified among "R2: Doctoral Universities High research activity".
